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Managing the big sale : a relational approach to marketing strategies, tactics, and selling / John V. Crosby

by Crosby, John V | American Marketing Association.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Lincolnwood, Ill. : NTC Business Books, [ 1996]Copyright date: ©1996Availability: No items available

New strategies in higher education marketing / Thomas J. Hayes, editor.

by Hayes, Thomas J [editor] | Hayes, Thomas J. (Thomas Joseph), 1953- [editor] | American Marketing Association | Symposium on the Marketing of Higher Education (1st : 1991 : Cincinnati, Ohio).

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Routledge, 2009Online access: Publisher description Availability: Items available for loan: Main Library: Circulation Section [Call number: LB 2342.82 .N49 2009] (1).

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