Burgelman, Robert A.

Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright. --Third edition. --Boston : McGraw-Hill/Irwin, 2001. ©2001.

xiii, 990 pages : illustrations ; 26 cm

Includes bibliographical references and indexes.

0072312831 (paperback)

00040689


Technological innovations--Management.
New products--Management.
High technology industries--Management.

HD 45 .B954 2001
658.5/14
025876