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Marketing management and strategy : marketing engineering applications / Gary L. Lilien and Arvind Rangaswamy.

By: Lilien, Gary L.
Contributor(s): Rangaswamy, Arvind.
Material type: materialTypeLabelComputer file[Place of publication not identified] : Addison Wesley Longman, Inc. ©1999Description: 1 CD-ROM ; 4 3/4 in.Content type: computer program Media type: computer Carrier type: computer discSubject(s): Marketing -- Management
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Item type Current location Call number Copy number Status Date due Barcode Item holds
CD CD Main Library: PUP Multimedia and E-Learning Services
HF 5415.13 .L55 1999 (Browse shelf) c.1 Available ER-2880
Total holds: 0

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