Phillips, Judah
Ecommerce analytics : analyze and improve the impact of your digital strategy / Judah Phillips. --Old Tappan, New Jersey : Pearson Education, Inc., [2016] ©2016
xvi, 352 pages ; 24 cm
Includes bibliographical references (pages 319-328) and index.
0134177282 9780134177281 (hardback)
2016930328
Electronic commerce.
Business planning.
Business intelligence--Evaluation.
Commercial statistics.
Strategic planning.
HF 5548.32 .P45 2016
18-032816 18-032817
Ecommerce analytics : analyze and improve the impact of your digital strategy / Judah Phillips. --Old Tappan, New Jersey : Pearson Education, Inc., [2016] ©2016
xvi, 352 pages ; 24 cm
Includes bibliographical references (pages 319-328) and index.
0134177282 9780134177281 (hardback)
2016930328
Electronic commerce.
Business planning.
Business intelligence--Evaluation.
Commercial statistics.
Strategic planning.
HF 5548.32 .P45 2016
18-032816 18-032817