Martinez, Mario, 1967-

Creating a service culture in higher education administration / Mario Martinez, Dr. Brandy Smith, and Katie Humphreys. --Sterling, Va. : Soft Skills Pros, [2013] ©2013.

xv, 116 pages ; 28 cm

Includes bibliographical references and index.

Defining Service Excellence. External Customer Service. Internal Customer Service. Cycle of Service Thinking. Customer Expectations. Creating a Culture of Service. Managerial Influence on Service Delivery. Achieving Service Excellence.

9781620360057 (paperback : alkaline paper) 9781620360040 (cloth : alkaline paper)

Education, Higher--Administration.--United States
Universities and colleges--Administration--United States.
Customer services.

LB 2341 .M37 2013

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